Year: 2026 | Month: March | Volume 71 | Issue 1
Economic Analysis of Value Addition and Marketing of Acid Lime Products in North Karnataka, India
Yalguresh
Suresh
K.
Lokesh
G.B.
Devendra Beeraladinni and Shekharagouda Patil
DOI:10.46852/0424-2513.1.2026.18
Abstract:
Value addition serves as an effective strategy to reduce post-harvest losses, extend shelf life, and improve the marketability of agricultural produce. The present study was conducted in North Karnataka to examine the production economics and marketing structure of value-added acid lime products. A total of 45 respondents were selected using the snowball sampling technique, comprising 15 value creators and 30 market intermediaries. Three major value-added products were identified: lime squash, lime powder, and lime pickle. Cost and return analysis revealed that lime powder processing generated the highest net returns (` 74,988), yielding ` 2.67 per rupee invested, followed by lime squash (` 2.30) and lime pickle (` 2.26). Two major marketing channels were observed; among them, Channel-II (Processor → Local retailer → Consumer) exhibited higher marketing efficiency and a greater processor share in the consumer rupee compared to Channel-I. The findings indicate that value addition substantially enhances profitability and improves marketing efficiency, highlighting strong potential for promoting small-scale processing enterprises to strengthen farmer incomes and rural livelihoods.
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